In today’s digital landscape, Animated Explainer Videos have become a powerful tool for businesses seeking to enhance their online presence. Moreover, these videos captivate audiences, fostering increased engagement and driving conversions. In this article, we’ll furnish you with five data-backed tips on how to leverage animation effectively. By applying these strategies, you can create compelling explainer videos, ultimately boosting your online presence.

Tips & tricks Animated Explainer Videos

Animated Explainer Videos are cool, short clips that simplify complex concepts. They use fun animation, interesting characters, and engaging stories to convey a clear message. Ideal for both businesses and regular folks, these videos provide an excellent way to share ideas, showcase products, and leave a lasting impression. Spice up your communication with these entertaining videos โ€“ they make information easy to understand and remember!

Tip 1: Animated Explainer Videos: Utilize Engaging Animation Techniques

A study by Wyzowl found that Animated Explainer Videos, along with other brand videos, convinced 84% of consumers to make a purchase. To captivate your audience, it’s essential to use visually appealing graphics. Additionally, incorporating attractive color schemes and seamlessly integrating smooth transitions in your explainer videos can enhance engagement and overall impact. By employing well-crafted animations, you can make your video more memorable, significantly enhancing the chances of viewers connecting with your brand and taking action.

Tip 2: Craft a Clear and Compelling Story

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According to data from Yum Yum Videos, 95% of people have watched an explainer video to learn more about a product or service. Craft a narrative that directly addresses your target audience’s pain points and positions your product or service as the ultimate solution. Additionally, use relatable characters, scenarios, and a concise script to guide your viewers through the story seamlessly. By presenting a compelling narrative, you can establish an emotional connection and significantly enhance engagement.

Tip 3: Animated Instructional Videos: Keep it Short and Concise

Research by Vidyard shows that the majority of videos published in 2020 were less than two minutes long. We can’t pay attention for long in this fast-paced world. Aim for a video length of around 1-2 minutes to ensure maximum impact. Focus on delivering your message succinctly while highlighting the key benefits of your offering. By keeping your videos short and to the point, you increase the chances of viewers retaining the information and taking the desired action.

Tip 4: Animated Explainer Videos: Maximizing SEO Optimization

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To improve your online presence, it’s crucial to optimize your explainer videos for search engines. Cisco says that by 2022, more than 82% of all internet data from consumers will be videos. Conduct keyword research to identify relevant terms and seamlessly incorporate them into your video title, description, and tags. Additionally, provide accurate transcripts and captions to enhance accessibility and indexing. By optimizing for SEO, you can significantly improve your search engine rankings and, consequently, attract more potential customers to your website.

Tip 5: Dynamic Overview Videos: Promote and Share Your Videos

Creating engaging Animated Explainer Videos is just the start. To make them more effective, share them widely on social media. According to Renderforest, videos on social platforms get 1200% more shares than text and images combined. Upload your videos to YouTube and Vimeo, then share them on your website and social media. Encourage viewers to share by adding social buttons and compelling CTAs. By boosting visibility, you can grow your audience and drive traffic to your online channels, expanding your reach and success.


Animation, particularly explainer videos, offers a powerful way to boost your online presence. By utilizing engaging animation techniques, crafting clear and compelling stories, and keeping your videos short and concise, you can connect with your target group and improve your online presence. Additionally, optimizing for SEO and actively promoting and sharing your videos further enhance their impact. Leverage the power of animation to create impactful explainer videos that drive engagement, increase conversions, and ultimately help your business succeed in the digital world.

Ready to enhance your online presence with engaging explainer videos? Contact Well IT & Consultancy Ltd today to discuss how our animation services can help your business thrive.


  1. What are Animated Explainer Videos?
    Animated explainer videos are short, engaging clips that use animation, visuals, and narration to convey complex ideas or information in a simplified and entertaining manner.
  2. How long should an Animated Explainer Video be?
    The ideal length for an animated explainer video is typically between 60 to 90 seconds. Keeping it concise maintains viewer interest and ensures effective communication of the message.
  3. What software is commonly used to create Animated Explainer Videos?
    Popular software for creating animated explainer videos includes tools like Adobe After Effects, Powtoon, Vyond, and Animaker.
  4. Do I need professional animation skills to create Animated Explainer Videos?
    While professional animation skills can be beneficial, many user-friendly tools are available, allowing individuals with little to no animation experience to create effective animated explainer videos.
  5. How can Animated Explainer Videos benefit my business?
    Animated explainer videos can boost engagement, simplify complex concepts, and effectively communicate your brand message. They are known for increasing conversion rates and aiding in conveying information in a memorable way.

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